ABOUT ME

Hello, I’m Zoë. I’m a London-based freelance designer and multi-disciplinary creative working on in everything from high-end motion projects to social-first animation.

Before going freelance, I spent years at ITV shaping the visual identity of some of the nation’s favourite daytime shows. I’ve led and shaped core branding for Lorraine, This Morning, and Loose Women, producing work that was broadcast to the nation daily. My remit at ITV Daytime meant turning my hand to anything from stylish motion for news-driven infographics to eye-catching branding for life-changing social campaigns – sometimes all in the same day!

I’m proud to have contributed to NTA and BAFTA-winning productions, and I am personally award-nominated for my work in driving innovation and teamwork. I’m also very interested in emerging tech, and can often be found at the moment having a dabble with AI to see how it can improve workflows.

I’m particularly driven by work that makes a genuine social impact. Whether it’s a 30-second animated promo or branding and motion assets for a campaign, I definitely like the idea of work that looks really good but that can hopefully make a difference too.

Zoë